I think the problem about promoting
is that sometimes, people (even in modded XJ's) don't even know what the hell an XJ is, let alone know that they own one.
Another problem is that alot of those same people who wheel, or mod their vehicles may not even have internet access. We can't assume that everyone has the same internet addiction that we do.
However, through things like windshield banners on our rigs, cards to put on windshields, promoting
on other forums where XJers exist (this is easiest to do when we are having runs since technically we are promoting our run... its harder to just promote another forum on a forum without stepping on toes), these things can and will work. I am working on other plans right now as well.